Challenge
Fathom Film Group wanted to expand the impact of The Superfood Chain—a documentary exploring the global rise of superfoods—by creating an interactive digital experience that could engage audiences beyond the film itself.
Objective
I collaborated with the film team to design a companion website that invited users to explore the film’s core themes through interactive video, global food insights, and storytelling. The goal was to build a lightweight experience that encouraged personal reflection and extended the documentary’s reach.
Outcome
The final experience allowed viewers to follow different narrative threads, learn about food systems, and connect the global to the personal. It was used in classrooms, festivals, and public screenings to deepen conversations around ethical consumption and food justice.
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Outcome
The final experience allowed viewers to follow different narrative threads, learn about food systems, and connect the global to the personal. It was used in classrooms, festivals, and public screenings to deepen conversations around ethical consumption and food justice.
Impact
The project demonstrated how digital storytelling can carry a documentary’s message beyond the screen—inviting participation, learning, and broader awareness around timely global issues.
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